What's Not To Like?

by Ron Revog

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The “virtual band” concept hit an unprecedented peak on “What’s Not To Like,” a deceptively dark collection of obsessively overdubbed songs that many consider the peak of the group’s recorded output (so far). The emotional rollercoaster begins with “Let It Rain,” a spooky pop ditty that finds Marc in top form. “Ronnie’s Rock N Roll Dream” spells out the band’s ambition in plain English, while “I’m So Stupid” plumbs depths so deep that Sam temporarily left the group upon hearing Marc’s bitterest of rants. The album’s core contains two truly mind warping nuggets, Sam’s improvised Barrett-isms on “Crying World” and Marc’s epic “Blue Fin Tuna.” Both were produced in a fever dream of activity in Sam’s studio in the summer of 2002 and showcase his bizarre love affair with analog synths. Completing the trip is the golden triangle of “Oil Pump Blues” “Tea Tonight” (Lawrence’s sole song writing contribution) and the title track “What’s Not To Like,” a fitting end to this sprawling masterpiece.

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released June 20, 2002

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Ron Revog New York, New York

Drawing from a classic rock sound influenced by the zeitgeist of modern technology and contemporary events, Ron Revog has been creating albums via FTP since 1997. The brainchild of Marc Fernandez and Lawrence Schwartz, featuring longtime contributors Daniel Mylotte, Sam Retzer, and Taylor Haskins. ... more

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